The best solutions for any beauty professional
Being a wedding hair and makeup services person, like any other profession, has its ups and downs. Taking part in a bride’s special day, sharing the love and excitement of it can be very rewarding. However, ideally, you won’t get to work with the same person more than once. That means that you continuously need …
The anatomy of opening your own nail salon is pretty similar to the structure of a flawless manicure. Firstly, you prepare and embed your dream of a salon by getting a proper training and the needed certifications. Secondly, you give form to your ideas and start looking for a suitable place which you equip with …
Exceptional wedding hair and makeup services are widely coveted almost all throughout the year. Whether you’re a freelance hair and makeup stylist or team member of an existing salon, you probably know that connecting with new clients is the best way to help you grow your business. Discover the myriad opportunities that the wedding industry …
Printed materials are an essential part of successful beauty salon marketing strategies. They should always be on hand: at the salon, during destination jobs, at trade shows, etc. You might never know when you’ll need to pull a business card or salon brochure out of your pocket. With the extensive popularity of social media, a …
Working in the wedding industry is not only a great career opportunity but also a noble and responsible profession. As the bride’s makeup artist and hairstylist, your role can be one of the most memorable. You can be the person who’ll make lots of women the most beautiful creatures in the world for that one …
Salon menus are a common and effective selling tool in the hands of beauty professionals. Regrettably so, many beauty establishments do not take advantage of the benefits a well-designed salon menu may carry. Their main mistake is thinking that the mere listing of available services and prices is enough. No, those are just price lists, …
There are a number of successful marketing methods and tools that beauty salon owners and managers like to use to convert people into repet clients. Social media and Google advertisements, printed materials like flyers, posters, business cards and banners, newsletters, word of mouth, discounts and promotions all work really well. Still, sometimes you’ve got to stir …
If you’re reading this article, you probably already know that Instagram is one of the best places to get your salon discovered online. Provided that you do it right, of course. A key aspect of using Instagram correctly is the use of hashtags. Many people just type in the first few random hashtags that pop into their …
A wedding hair & makeup stylist can only achieve success in creating gorgeous styles if they own a fantastic equipment and tools kit. Going on-site can be challenging if you aren’t well-prepared. Unline working in a salon, you’ll have no control over the conditions and environment you’ll be working in. That’s why you’ll need to …
Most salon owners and employees try their best to provide immaculate customer experience during their clients’ visits. While this is one of the most effective safeguards to get your clients to return to you, it doesn’t mean that you don’t have to develop the relationship further after they left the salon. This way you can turn …